Privacy Policy

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use the online movie booking services for our theatre in Canada. This policy is intended to comply with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA), substantially similar provincial private-sector privacy legislation in Alberta, British Columbia, and Quebec, and other applicable provincial and territorial privacy requirements, as well as Canada's anti-spam legislation (CASL).

By accessing or using our website and mobile experiences, creating an account, or making a booking, you agree to the collection, use, and disclosure of your personal information as described in this Privacy Policy. If you do not agree, please do not use the Service.

This Privacy Policy applies to our handling of personal information in all Canadian provinces and territories where we operate. Where local provincial or territorial privacy laws provide additional protections, we will comply with those requirements in addition to our obligations under federal law.

1. Who We Are

This Website is operated as an online movie ticket booking platform for our theatre and, where applicable, participating theatre partners in Canada. References to "we", "us", or "our" mean the operator of this website on behalf of our theatre and those participating theatre partners whose screenings you book through the Service.

2. Personal Information We Collect

"Personal information" means information about an identifiable individual, as defined under PIPEDA and applicable provincial laws. Depending on how you use the Service, we may collect the following categories of personal information:

  • Account and profile information – such as your name, email address, password, phone number, preferred language, and communication preferences when you create an account or update your profile.
  • Booking and transaction information – such as movie title, theatre name and location, showtime, selected seats, number and type of tickets, booking reference numbers, and purchase history.
  • Payment information – we may collect limited payment-related information (such as the last four digits of your card number, card brand, and transaction identifiers) from our third-party payment processors. Full card details are processed and stored by our PCI-compliant payment partners and not by us.
  • Device and usage information – such as IP address, browser type, operating system, device identifiers, pages viewed, links clicked, referring/exit pages, and timestamps, collected through log files and similar technologies when you use the Website.
  • Location information – such as city, province, or approximate location derived from your IP address, or more precise location if you enable location services in your browser or device settings.
  • Communication information – such as the content of your messages to us (for example, customer support requests), your feedback, and your marketing communication preferences.
  • Cookies and tracking technologies – information collected through cookies, pixels, local storage, and similar tools used for essential site functionality, analytics, and (where permitted) marketing. See the "Cookies and Analytics" section below for more information.

3. How We Collect Your Information

We collect personal information in the following ways:

  • Directly from you when you create an account, make a booking, contact customer support, participate in promotions, or otherwise interact with the Service.
  • Automatically through the use of cookies, log files, and similar technologies when you browse or use the Website.
  • From third-party partners such as theatres, payment processors, analytics providers, and marketing platforms, in accordance with their own privacy policies and applicable law.

4. How We Use Your Personal Information

We use your personal information for purposes that a reasonable person would consider appropriate in the circumstances, including to:

  • Provide, operate, and improve the Service and Website.
  • Process your bookings and payments, and send you booking confirmations, e-tickets, and related transactional communications.
  • Create and manage your account, including authentication, security, and troubleshooting.
  • Personalize your experience, such as remembering your preferences and suggesting relevant movies, theatres, or promotions.
  • Communicate with you about your account, bookings, service updates, and administrative messages.
  • Where permitted by law and with your consent where required, send you marketing communications about movies, promotions, offers, and news.
  • Conduct analytics, usage monitoring, and research to understand how the Service is used and to improve performance, security, and user experience.
  • Detect, prevent, and protect against fraud, abuse, security risks, and other illegal or prohibited activities.
  • Comply with legal and regulatory obligations and respond to lawful requests by public authorities.

5. Legal Bases and Consent

We generally collect, use, and disclose your personal information with your consent, which may be express (for example, ticking a box) or implied (for example, when you provide information in order to make a booking). In some cases, we may rely on other lawful bases permitted under Canadian privacy laws, such as where the collection and use is reasonable for providing the Service or for fraud prevention.

You may withdraw your consent at any time, subject to legal and contractual restrictions and reasonable notice. If you withdraw consent, we may not be able to provide certain services to you. To withdraw consent, please contact us using the information in the "Contact Us" section below or use the unsubscribe mechanisms we provide in our communications.

6. Marketing Communications and CASL

If you opt in to receive promotional emails, SMS messages, or other commercial electronic messages, we will send you information about movies, special offers, contests, and news that may be of interest to you. We will obtain your consent in accordance with Canada's Anti-Spam Legislation (CASL) and will include an easy-to-use unsubscribe mechanism in every commercial electronic message.

You can withdraw your consent to receive marketing communications at any time by clicking the unsubscribe link in our messages or by contacting us. Please note that even if you opt out of marketing, we may still send you transactional or service-related messages (for example, booking confirmations, important service announcements, and security notices).

7. Cookies and Analytics

We use cookies and similar technologies to operate and improve the Website, to understand usage patterns, and, where permitted, to support marketing activities. Cookies are small text files placed on your device that help us recognize your browser and remember information about your visit.

  • Essential cookies – required for core functionality such as keeping you signed in, processing bookings, and providing security features. You cannot opt out of these cookies through the Website because they are necessary for the Service to function.
  • Analytics cookies – used to understand how users interact with the Website, which pages are visited, and to help us improve performance and user experience. We may use third-party analytics providers in Canada or other jurisdictions.
  • Preference and performance cookies – used to remember your settings and preferences, such as language, theatre location, or display options.
  • Advertising cookies (if used) – used to deliver relevant advertisements and measure the effectiveness of campaigns. Where required by law, we will obtain your consent before using these technologies.

You can manage cookies through your browser settings, including blocking or deleting them. However, if you disable certain cookies, some features of the Website may not function properly.

Where required by law (including in certain Canadian provinces and territories), we will obtain your consent for non-essential cookies and similar technologies, for example by presenting you with a cookie banner or settings tool that allows you to accept or reject different categories of cookies. You can also adjust your preferences at any time through your browser or device settings.

8. How We Share Your Information

We do not sell your personal information. We may share your personal information in the following circumstances:

  • Theatre partners – We share relevant booking information (such as movie, showtime, seats, and ticket types) with the applicable theatre so that it can honour your ticket and manage attendance.
  • Service providers and vendors – We may share personal information with third-party service providers that assist us in operating the Service, such as payment processors, cloud hosting providers, analytics services, customer support tools, and email/SMS platforms. These providers are only authorized to use your information as necessary to provide services to us and are required to protect it appropriately. We remain accountable for personal information processed by third parties on our behalf and maintain contractual safeguards requiring comparable levels of protection.
  • Business transactions – We may disclose personal information in connection with a merger, acquisition, reorganization, sale of assets, or similar transaction, subject to appropriate safeguards and as permitted by law.
  • Legal and safety purposes – We may disclose personal information if required or permitted by law, such as to comply with a subpoena, court order, or other legal process, or to protect our rights, property, safety, or that of our users, theatres, or the public.

9. International Transfers

Some of our service providers or theatre partners may be located outside of your province or outside of Canada, including in the United States or other jurisdictions. As a result, your personal information may be processed and stored in those jurisdictions and may be subject to the laws of those countries, including lawful access by foreign courts, law enforcement, or government authorities.

We take reasonable steps to ensure that any such transfers are subject to appropriate safeguards and that your information is protected in accordance with applicable Canadian privacy laws.

In assessing these transfers, we may consider factors such as the sensitivity of the personal information, the purposes for which it will be used, the safeguards in place, and the legal regime of the foreign jurisdiction. For certain higher-risk projects or disclosures outside Quebec where required by law (including Quebec's Law 25), we may conduct privacy impact assessments and implement additional contractual or organizational measures.

10. Retention of Personal Information

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, to comply with legal and regulatory requirements, to resolve disputes, and to enforce our agreements. When personal information is no longer required, we will securely delete, anonymize, or otherwise de-identify it in accordance with our data retention policies and applicable law.

11. Security

We use reasonable physical, technical, and organizational measures designed to protect personal information against loss, theft, unauthorized access, disclosure, copying, use, or modification. However, no method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

Where we use third-party payment processors, they are responsible for securely handling your payment card information in compliance with applicable industry standards (such as PCI-DSS). We do not store full payment card numbers on our systems.

For certain types of more sensitive personal information, we may apply additional safeguards and, where required by law (including Quebec's Law 25), conduct privacy impact assessments to evaluate and mitigate risks associated with our systems and service providers.

12. Your Rights and Choices

Subject to applicable law, you may have the right to:

  • Request access to the personal information we hold about you and obtain information about how it is used and disclosed.
  • Request correction or updating of inaccurate or incomplete personal information.
  • Request, where required by applicable law, a copy of certain personal information in a structured, commonly used and machine-readable format, and to have that information transmitted to another organization.
  • Withdraw your consent to our collection, use, or disclosure of personal information, subject to legal or contractual restrictions.
  • Request information about our policies and practices with respect to the management of personal information.
  • Make a complaint to us and, if unresolved, to the Office of the Privacy Commissioner of Canada or, where applicable, your provincial privacy regulator.

To exercise these rights, please contact us using the details in the "Contact Us" section below. We may need to verify your identity before responding to your request.

13. Children's Privacy

The Service is not intended for use by children under the age of 14, and we do not knowingly collect personal information from children under 14 without verifiable parental consent. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us so that we can take appropriate steps to delete such information where required by law.

14. Third-Party Websites and Services

The Website may contain links to third-party websites or services, including those of theatres, payment providers, or partners. This Privacy Policy does not apply to those third-party sites, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party services you visit or use.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technologies, legal requirements, or other factors. When we make material changes, we will update the "Last updated" date at the top of this page and, where appropriate, provide additional notice (such as by email or through the Website).

Your continued use of the Service after any changes to this Privacy Policy constitutes your acceptance of the updated policy.

16. Contact Us

If you have any questions, requests, or complaints regarding this Privacy Policy or our handling of your personal information, please contact our privacy officer at:

Email:
Mailing address: [Company Name], Attn: Privacy Officer, [Street Address], [City], [Province], [Postal Code], Canada

This Privacy Policy is provided for general informational purposes only and does not constitute legal advice. You should consult with qualified legal counsel to ensure that your privacy practices and policy comply with all applicable laws.